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For James Lofthouse, running Minster Cleaning franchises has become a family affair. All three of his sons are now involved in making the Sheffield and Derby businesses a success.
Two of those sons, Charlie and Edward, bought the Sheffield franchise in June of this year, having spent several years taking care of day-to-day operations. They’ve been key to its growth, taking revenues towards £4million, and with Sheffield in safe hands, James was able to purchase the Derby franchise in 2022.
Running the Sheffield franchise so effectively also demonstrated that Charlie and Edward were ready to take on ownership, says James. “Sheffield has always been an award-winning franchise so there was pressure on them to make sure it performs, and the lads have really proved themselves.”
Of course, working closely with family won’t suit everybody. James says the key to continued harmony in the workplace is setting clear boundaries between family mode and office mode, right from the start. It’s a policy that’s obviously paying off.
Equally importantly, James has complete trust in Charlie, who joined straight after school, and Edward, who studied accountancy and came on board full time in 2021. “I have been able to rely on them completely, allowing us to focus on growing and improving the business. Another great advantage has been the shared commitment to our business goals. Knowing one day they would have the opportunity to take over has given them a strong sense of purpose.”
Charlie and Edward’s complementary skills, supported by their father’s light-touch mentorship, have proved to be a formidable combination. And it made the decision to buy the franchise together an easy one for the brothers.
The fundamental strengths of the Minster Cleaning business model, from the recession-resistant nature of commercial cleaning to the large and exclusive territories on offer, also gave them confidence. They’ve seen these attributes demonstrated time and time again throughout the economic ups and downs of their father’s time as a Minster Cleaning franchisee.
James originally bought the Sheffield franchise before the financial crisis of 2007, but he was cushioned from its impact because of the franchise’s diversified customer base and recurring revenue streams. Similarly, when Covid hit, “some sectors closed down, but demand in other areas such as medical facilities grew. So we continued to progress as a business during the pandemic. We also had brilliant support from the Minster Cleaning head office with the mechanics of the furlough scheme,” says James.
As Edward explains, it’s a business model with the critical attribute of certainty: “A Minster Cleaning franchise delivers a reliable and consistent income that provides a good profit.” This sets a strong foundation for growth for franchisees keen to expand their customer base. To prove the point, the brothers are targeting turnover of £5million per year.
As with all franchisees, they’ll also be backed by Minster Cleaning’s comprehensive support, which includes marketing, training, HR and IT resources and guidance, as well as a network of fellow franchisees all happy to share their experiences and advice.
James is looking forward to watching his sons take Sheffield to even greater heights, leaving him to fully focus on the Derby franchise which currently has a turnover heading towards £2million. Alongside him is his eldest son, Henry, who recently joined to help run the franchise having sold his own business.
“The opportunity to build a thriving business while strengthening our family bonds is an invaluable experience and has given me an immense sense of pride,” says James, and it’s clearly a recipe for success he wants to continue.
If you’re interested in developing a low-risk business, backed by a respected brand and enjoying unrivalled support, new and existing franchise opportunities are available. For new territories, the initial start-up cost is £20,000 plus vat, which covers licence fee, territory, IT equipment and training, plus a comprehensive marketing launch package. In addition, a minimum of £35,000 working capital plus personal drawings is required. See the Minster Cleaning profile to get in touch today>>
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